Fireside Chat: Cross-Selling & Up-Selling

May 19, 2021

In this exclusive Fireside Chat, our Head of Growth Ben Chiriboga sits down with Steven Ongeneat to discuss how lawyers and law firms can engage in Client-Centric Upselling and Cross Selling.

Ben and Steven discuss –

The difference between client-centric and firm-centric business development
How upselling and cross-selling has changed post-pandemic
What it means to be client-centric when upselling and cross-selling
Financial benefits for firms who develop client-centric business development

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