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Fireside Chat: Cross-Selling & Up-Selling

May 19, 2021

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In this exclusive Fireside Chat, our Head of Growth Ben Chiriboga sits down with Steven Ongeneat to discuss how lawyers and law firms can engage in Client-Centric Upselling and Cross Selling.

 

Ben and Steven discuss –

 

  • The difference between client-centric and firm-centric business development
  • How upselling and cross-selling has changed post-pandemic
  • What it means to be client-centric when upselling and cross-selling
  • Financial benefits for firms who develop client-centric business development

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