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The IBA Annual Conference brings together thousands of lawyers and business development professionals in one place each year. For firms that plan well, it is one of the most efficient ways to build international referral relationships.
Join Rachel Kennedy, Business Development Director at Kinstellar, Christine Liæker Lindberg, Head of Marketing and Communications at Wiersholm, and Judith McKay, Principal of JEM3 Consulting and former Chief Client & Innovation Officer at McCarthy Tétrault, for a panel discussion on how leading firms prepare for the IBA and turn it into lasting relationships. The session is moderated by Barbara Koenen-Geerdink, Professional Services Consultant at Nexl.
In the session, our speakers will discuss:
- What makes the IBA a strategic opportunity for firm growth
- How to plan early and determine your firm's goals from attending
- Managing meetings and relationships during the event
- Following up afterward so conversations turn into referrals and ROI
Ready to transform your firm's growth?
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Leadership & insights
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