Bernstein Shur Partners with Nexl to Take Business Development to the Next Level 

May 30, 2023

New England-Based Law Firm Partners with Nexl to Enhance Client Relationships, Drive Growth, and Streamline Business Development Processes

Bernstein Shur is a New England-based, multi-service law firm advising clients across the U.S. and around the world for over a century. With a team of more than 120+ award-winning attorneys and professionals practicing in over 20 critical areas, Bernstein Shur has been recognized by several industry publications for the firm’s commitment to legal excellence and outstanding client service. 

Bernstein Shur has partnered with Nexl, the no-data entry, next-generation CRM and revenue operations platform, to further enhance its client relationships and drive growth. In Nexl, Bernstein Shur found an easy-to-use platform that reliably visualizes client relationships across the firm and intuitively enables the execution of the firm’s growth strategy.  

Bernstein Shur will leverage Nexl’s platform to enhance their go-to-market workflows across marketing, business development, attorneys, and the executive team. They will be able to monitor client opportunities and referrals, efficiently manage projects and tasks, and facilitate communication within the firm. The platform will also allow for better collaboration across teams, connecting different practice groups to promote cross-selling.  

“As a law firm that is known for taking an entrepreneurial approach, we are thrilled to partner with a forward-thinking company like Nexl,” said Melanie Gordon, Director of Business Development at Bernstein Shur. “Using Nexl’s technology, Bernstein Shur’s business development team will have the tools necessary to facilitate collaboration across the firm’s practice and industry groups to strategically grow the firm and better serve our clients. We look forward to seeing what we can achieve in partnership with Nexl.” 

Nexl’s legal CRM platform provides law firms with tools to facilitate streamlined business development and project management processes. Among these features are pipeline management tools that enable efficient tracking of leads and opportunities, as well as referral tracking tools to measure the effectiveness of networking efforts. Nexl’s library of law firm growth templates will also help Bernstein Shur launch their business development activities quicker using accelerators for key client development, partner business development plans, and more. 

“We are thrilled to partner with Bernstein Shur to support their growth journey”, said Jason Broomfield, Senior Account Director at Nexl. “It’s been really refreshing getting to know the Bernstein Shur team through their thoughtful vendor assessment process. It’s wonderful to see such a well-established and successful firm embrace a modern platform like Nexl as they look forward to the exciting opportunities ahead”. 

Over the past century, Bernstein Shur has undergone significant growth and transformation, all with the aim of serving its clients better. Despite its growth and evolution, Bernstein Shur’s fundamental goals remain the same: to provide world-class legal counsel and smart, strategic, cost-effective solutions to best serve its clients and communities. By partnering with Nexl, Bernstein Shur is further solidifying its commitment to providing exceptional legal counsel and fostering strong client relationships. 

At Nexl, we’re excited to continue to support law firms with their business growth and turn more relationships into revenue. If you’re interested in learning more about the Nexl CRM or Nexl’s Revenue Operations Cloud, please reach out and schedule a demo

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