Nexl June release: personalized event follow-up, self-updating lists, and cleaner data

Your firm runs an event. People register, some attend in the room, some join online, and a few do not show up. The follow-up is where the value usually leaks away. Someone exports a list, edits it by hand, and builds one email for attendees, another for online joiners, and a third for no-shows. By the time each message goes out, the conversation that made the event worthwhile has cooled.

Nexl's June 2026 release closes that gap. The centerpiece is dynamic content in event follow-up campaigns, part of Nexl Marketing. Dynamic content lets one campaign change what each recipient sees based on how they responded to your event form, so a single send can speak differently to the people who attended, the ones who joined online, and the ones who registered but did not attend. Around it sit improvements that keep your audiences current and your client data accurate, so the follow-up reaches the right people and the record reflects what actually happened.

Where firms lose the thread after an event

Most firms already hold the ingredients of good follow-up. The relationships are real, the attendee data is sitting in a form, and the intent is there. What slows everything down is the manual work in between: a separate campaign for each segment, lists rebuilt before every send, and a meeting record that rarely matches who was really in the room. The result is follow-up that is slow, generic, and inconsistent, and warm contacts go cold while the work waits for a free hour.

What's new in this release

Event follow-up that adapts to each person

Attach conditions to individual blocks in a follow-up email, so each recipient sees only what is relevant to them. Conditions run against any list field, such as session, attendance, or RSVP, which makes multi-session follow-up workable from one campaign. A redesigned flow lets you set the follow-up up from the campaign itself: choose "Send a follow-up", link your form, and define the trigger in one place.

Audiences that stay current on their own

Select a Dynamic Marketing List as a campaign's recipient list, and the audience resolves at send time based on who matches the criteria then. For newsletters and recurring sends, the list keeps itself up to date, with list cleaning still applied.

A guided way to import and clean data

The new import flow lets you add to, replace, or remove values on multi-select fields, catches addresses missing a country, flags duplicate rows, and supports Contacts, Companies, and Key Activities.

An accurate record of who you met‍

Add or remove contacts and staff on a meeting-derived Key Activity to reflect who took part, and the system flags the change so an Outlook sync will not overwrite it. Key Activities logged from Outlook now default to the meeting date.

Try in Nexl today

Events are only as valuable as the follow-up that comes after them. This release makes that follow-up personal, automatic, and built on data your firm can trust. To see it on your firm's own events, reach out to your Nexl account manager or book a walkthrough with the Nexl team today.

Nexl is the growth system purpose-built for law firms, bringing Nexl CRM, Nexl Workspace, Nexl Marketing, and relationship intelligence together in one place, so the work of growth is connected rather than scattered across separate tools.

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