Account Based Marketing Plan
Account Based Marketing (ABM) plans offer a great way to focus your growth efforts on your best-fit, highest-value prospects and clients. The ABM process allows you to align your lawyers,
Account Based Marketing (ABM) plans offer a great way to focus your growth efforts on your best-fit, highest-value prospects and clients. The ABM process allows you to align your lawyers,
Client Seminars are a key growth resource for both lawyers and legal marketing teams—they help get the firm in front of clients and can demonstrate their expertise. This template helps
Many firms invest significant resources in participation in International Conferences to meet with clients, peers, and referral sources that can generate inbound work. These trips often involve a significant amount
Because acquiring novel talent and expertise is a critical component of any firm expansion strategy, many law firms have built robust lateral hiring programs to recruit experienced talent for highly
Law firms all over the world make submissions to the key Legal Directories in order to boost their market credibility, attract new business, illustrate the breadth and depth of their
Application that allows Marketing teams to build out a database of relevant work highlights. These projects and deals can then be easily sourced for various purposes such as Legal Directory
An expansion plan for a strategic sector invites team leaders to develop a vision of how to grow and build out the firm’s footprint in a specific sector or industry.
Targeting engaging and authentic content is crucial to establishing your firm as a thought leader in your specific area of law. It takes time to produce and publish that type
